Hi, I'm Lexie

Lexie and her boys wearing Line Leader kids clothing

Hi, I'm Lexie — artist, designer, and mom to two bold little boys.

I started Line Leader after spending way too much time searching for colorful kids’ clothes that didn’t feel boring, overly gendered, or like tiny adult outfits. Somewhere along the way, it felt like nobody was asking the kids what they actually liked.

Every print is hand-drawn by me and inspired by the fun, messy, chaotic parts of childhood. The things kids love, notice, collect, draw, and obsess over.

Basically, I just wanted clothes that felt more like childhood.